Product managers often underestimate the importance of QA in software development. Embed these best practices in your team’s process to build higher-quality products and realize your vision faster.
Andy is a product manager and technology expert who helps businesses, from startups to global corporations, scale teams and increase revenue. His previous roles include Director of Supply Chain Strategy at Gap Inc. and Director of Product Management at Coupa, which was featured on the Fortune Future 50 index in 2021.
Adoption of product-led growth strategies is soaring, particularly among SaaS companies. This overview of three key frameworks can help you decide which one is right for your company.
Arkapravo is a senior product manager with more than a decade of experience. With a background in software engineering and an MBA, he has helped develop and launch global products at Fortune 500 companies, including BT (British Telecom) and Accenture.
Aligned teams create a seamless customer experience. Unlock the potential of product-led growth in your organization with these six tips.
Philippe is a growth product manager, Agile expert, and digital innovation consultant. Over the past 15 years he has helped clients such as Fujitsu and Michelin develop engaging products and transform their businesses to be more customer-centric.
Unpopular third-party tracking tactics are on the decline. Pivot to a first-party data strategy to bolster customer relationships and boost revenue potential.
Keith is Senior Vice President of Product at Dentsu, one of the largest marketing and advertising agency networks in the world. He has 25 years of experience leveraging technology to create data-driven business solutions and specializes in identifying revenue opportunities, simplifying complex problems, and designing go-to-market strategies.
Customer research in the food sector is expensive and time-consuming. Here’s how one global pizza company used its own food-ordering app to get new levels of insight into its products—for free.
Anna is a product manager with expertise developing innovative products for global brands such as Mars and Fortune 100 company PepsiCo. She has more than a decade of experience in the food and beverage sector, spanning restaurants, delivery, retail, hotels, and food production.
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These case studies illustrate how data-driven product management can make a radical difference in how you solve large-scale product issues.
As a product manager specializing in data science, Lavinius helps clients improve product performance and scale their businesses. His portfolio includes the creation of an AI price prediction engine, which used machine learning to forecast optimal pricing for the cruise industry.
Glancing at the App Store on any phone will reveal that most installed apps have had updates released within the last week. Software products today are shipped in iterations to validate assumptions and hypotheses about what makes the product experience better for users.
Kumara has successfully delivered high-impact products in various industries ranging from eCommerce, healthcare, travel, and ride-hailing.
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